Privacy Policy

Mat.Jewels represented by sole proprietorship enterprise VAT 12264170965 values its clients and cares about their personal data and how it is used and shared. We appreciate the trust our customers place in it, and ensure that all personal data is treated appropriately. 

Please take a moment to read the following policy that explains how we collect, use, disclose and transfer the personal information that you provide to us on our website. 

Pursuant to the provisions of EU Regulation 679 of 2016 on the protection of natural persons with regard to the processing of personal data

Mat.Jewels, sole proprietorship enterprise VAT 12264170965, as Data Controller (hereinafter: “Mat.Jewels” or “Data Controller”) pursuant to Regulation (EU) 2016/679 (so-called The General Data Protection Regulation, hereinafter referred to as the "Regulation") and Italian Legislative Decree no. 196/2003 (so-called Data Privacy Code, hereinafter the "Code") – considers privacy and the protection of personal data as one of its primary business purposes. 

This Privacy Policy:

  • refers to the websites  (hereinafter referred to as the "Website");
  • it is an integral part of the Website and the services we offer;
  • pursuant to Articles 13 and 14 of the Regulation, it applies to those who interact with the Website services, both during simple consultation and the use of specific services made available through the Website (for example, by purchasing the products, by compilation of online information request forms or newsletter subscriptions), as well as the use of other services provided through the Website (telephone assistance and assistance via WhatsApp etc).

The processing of personal data shall be governed by the principles of lawfulness, fairness and transparency, purpose and retention limitation, accuracy, integrity and confidentiality, as well as the principle of accountability, pursuant to Article 5 of the Regulation. Your personal data will therefore be processed in compliance with personal data protection legislation and the envisaged confidentiality obligations.
"Personal data processing" means any operation or set of operations which is carried out on personal data or sets of personal data, by automated means or otherwise, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.


The Data Controller is Mat.Jewels, sole proprietorship enterprise, with registered office in Via Grigna 1, 20155 Milan, Italy, vat number 12264170965. Mat.Jewels Data Protection Officer can be contacted by email at the address or legal mail 


We collect the information from you as detailed below:

• To access certain areas of our Website, you will need to register with us. During the registration process you will be asked to submit personal information about yourself (including your name and address, date of birth, e-mail address and telephone number). By entering your details in the fields requested, you enable Mat.Jewels to provide you with the services you select;

• When you purchase products online or by phone, we collect information such as your purchase details and relevant payment information. In addition, we will also collect personal information from you when you correspond with us (for example, if you contact us with a query about one of our products or services), when you provide your details when you contact us by telephone. Please note that phone calls will on occasion be recorded for security, training and development purposes;

• If you choose to interact with Mat.Jewels via a social media platform or other third party service, we will collect the information you have provided to us through that platform;

• We also collect certain information automatically about visitors to our Website, described in the section headed "Cookie policy", below; 

• We will collect information about your location to the extent that we provide any location services.

We will use the information we collect from you to:

• Manage and fulfil purchase and repair orders, facilitate delivery, and to provide after-sales services;

• Manage our accounts and records;

• Deal with your enquiries and requests;

• Send service related communications, including announcements and administrative messages such as order confirmation;

• Identify products and services we think you might be interested in based on your information, such as your purchase history and your previous interactions with us;

• Send you marketing communications (including e-mails and social media audience matching) relating to us and other third party partners and that we think may be of interest to you where we have a legitimate basis to do so;

• Conduct market research so that we can continuously improve the services we provide to our customers;

• Undertake credit checking, prevention of fraud and other prohibited or illegal activities as part of our efforts to keep our Website and services secure; and

• Understand how our Website is used so that we can continuously improve it and its services and other offerings. Where you have agreed to a particular use of your information, we process it on the basis of your consent. You may withdraw that consent at any time (for example, for us to send you marketing communications) by contacting us (see the section headed “Contact us” below). We also process your information where this is necessary for the performance of a contract with you or where it is necessary for our legitimate interests of operating, protecting and improving our business.


Our Website uses third parties such as network advertisers and ad exchanges to serve you ads on third party platforms after you leave our Website, and we use third party analytics and other service providers to evaluate and provide us and/or third parties with information about the use of the Platforms and viewing of ads and of our content. Network advertisers are third parties that display advertisements, which are based on your visits to the Platforms and other apps and sites you have visited. Third party ad serving enables us to target advertisements to you for products and services that you might be interested in. Third party tracking technologies are not controlled by us, even if they are associated with our Platforms or our ads. Statements regarding our practices do not apply to the methods for collecting information used by these third parties and others or the use of the information that such third parties collect. The relevant third party’s terms of service, privacy policy, permissions, notices and choices should be reviewed regarding their collection, storage and sharing practices. We make no representations regarding the policies or practices of third party advertisers or advertising networks or exchanges or related third parties. You have choices in respect of the delivery of ads. You can opt-out of receiving certain types of behavioural ads by visiting the third party websites. We are not responsible for effectiveness of or compliance with any third parties’ opt-out options.


Your personal data may be shared, for the purposes set out in section 2 of this Privacy Policy disclosure, by:

4.1. persons authorised by the Data Controller to process personal data pursuant to Articles 29 and 2-quaterdecies of the Code (e.g. staff operating in sales, administration and accounting, after-sales assistance, CRM and IT systems management);
4.2. third parties who, in the provision of services (by way of example: technological services, assistance and consultancy services in accounting, administrative, legal, tax and financial matters, technical maintenance, transport services, banking and insurance services), typically act as data processors pursuant to Article 28 of the Regulation. The Data Controller keeps an up-to-date list of the appointed data processors and guarantees that the same may be viewed by the data subject at the aforementioned office or upon request to the addresses indicated above.
4.3. Mat.Jewels is based in Italy, EU as independent data controller for administrative-accounting purposes on the basis of legitimate interest pursuant to Article 6.1.f and Recitals 47 and 48 of the Regulation;
4.4. third parties responsible for carrying out the activities referenced in this Privacy Policy Disclosure with which Mat.Jewels has entered into commercial agreements;
4.5. individuals, entities or authorities who require the disclosure of your personal information as mandated by law or by order of the authorities.

These subjects are collectively defined as "Recipients".


Some of your personal data is shared with Recipients who may be situated outside the European Economic Area. The Data Controller ensures that these Recipients process your personal data in compliance with Articles 44–49 of the Regulation. With regard to the transfer of personal data to third countries, the Data Controller declares that the processing will be undertaken according to one of the methods permitted by current legislation, such as the consent of the concerned party, the adoption of Standard Clauses approved by the European Commission, the selection of subjects adhering to international programs for the free dissemination of data or operating in countries considered as secure by the European Commission based on an adequacy decision. Further information is available by sending a written request to the Data Controller at the addresses indicated in the Contact Us section of this Privacy Policy Disclosure.


Your personal data will be entered and stored, in accordance with the principles of minimisation and retention limitation pursuant to Article 5.1.c and e of the Regulation, in the information systems of the Data Controller, whose servers are located within the European Economic Area.
The personal data processed will be retained for the time strictly necessary to achieve those same purposes, i.e. for the time necessary for the execution of the contract, for the provision of legal or conventional guarantees, in accordance with the conservation required by law (see also, in particular, Article 2946 et seq. of the Italian Civil Code).

Personal data processed will be retained for the time stipulated by the specific obligation or applicable law.

Your personal data will be processed until you present an objection to its processing.

Conversely, your personal data will be retained until the revocation of your consent and, in any case, limited to the actual purpose and the activities connected to it, for no more than seven years, starting from their registration, in accordance with the provisions of the provision of the Data Privacy Guarantor Authority for the protection of personal data in acceptance of the preliminary verification request presented by the Data Controller. Likewise, your data will be retained for no more than seven years from registration. Upon revocation of consent or expiry of the seven-year retention period (if preceding), the data processed for the purposes referenced above will be permanently deleted or anonymised.
In general and in any case, the Data Controller reserves the right to retain your data for the time necessary to fulfil any regulatory obligation to which it is subject or to meet any defensive needs. In any case, the Data Controller may retain your personal data for the time provided and allowed for by Italian law to protect their interests (Article 2947 of the Italian Civil Code).

It should be noted that, if your account is deactivated, your personal data will continue to be processed by Mat.Jewels in compliance with the criteria and principles highlighted above for the entire period coinciding with this deactivation (equal to 12 months). It should also be noted that, compatibly with the aforementioned criteria and principles, Mat.Jewels will retain such data also after the expiry of this term and in the event of total removal of your account. Therefore, please note that the expiry of the aforementioned term and the total removal of your account will not necessarily involve the deletion of your personal data or the revocation of the privacy consents legitimately provided by you.

Further information regarding the data retention period and the criteria used to determine this period may be requested via a written request sent to the Data Controller at the addresses indicated in the "Contact Us" section of this Privacy Policy.


As a Data Subject, you can exercise the rights referenced in Articles 15–22 GDPR and revoke the consent given at any time without prejudice to the lawfulness of the processing undertaken before the revocation.
In particular, you may request access to your Personal Data pursuant to Article 15 GDPR, its rectification pursuant to Article 16 GDPR, cancellation of the same pursuant to Article 17 GDPR, restriction of processing in the cases envisaged by Article 18 of the GDPR as well as to obtain the portability of data related to you in the cases envisaged by Article 20 of the GDPR.
You may submit a request for opposition to the processing of your Personal Data pursuant to Article 21 of the GDPR, in which you may evidence the reasons justifying the opposition: the Data Controller reserves the right to assess your request, which may not be accepted if there are legitimate compelling reasons to proceed with the processing that prevail over your interests, rights and freedoms.
Requests should be sent in writing to the Data Controller at the addresses indicated in the "Contact Us" section of this Privacy Policy Disclosure.


If you believe that the processing of your personal data by the Data Controller is undertaken in violation of the provisions of the Regulations, you have the right to lodge a complaint with the Data Privacy Guarantor Authority, as envisaged by Article 77 of said Regulation, or to seek redress through the appropriate legal channels (Article 79 of the GDPR).


The Data Controller reserves the right to modify or simply update its content, wholly or partially, also as a result of variations in the applicable legislation. Therefore, the Data Controller invites you to regularly visit this section to keep up-to-date with the most recent and updated version of the Privacy Policy in order to always be informed on the data collected and how Mat.Jewels uses it.


Contact us if you have any questions or comments about this Privacy Policy, or privacy matters generally, please contact us at the address provided below. You can also use this address if you wish to request access to the personal information we hold about you or to unsubscribe from any further e-mail marketing communications. If you have any questions about this Privacy Policy or the manner in which your information may be processed, please contact us at:

Mat.Jewels, sole proprietorship enterprise VAT 12264170965, Via Grigna 1, 20155


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